MARLENE® SUPPORTS YOUNG BIKERS AT THE SOUTH TYROL SELLARONDA HERO EVENT
Rendez-vous in Val Gardena on 23 June, for the famous mountain bike race in the Dolomite Mountains
Marlene® places its faith and its bets on the youthful promises of mountain-biking! The marketing brand for apples grown by members of the VOG Consortium will serve as a supplier of HERO KIDS, the mini-marathon for Under 12s run by the main South Tyrol Sellaronda Hero Race, the renowned mountain bike event held in Val Gardena.
On Saturday 23 June, the junior bikers who tackle the 3 km course in the vicinity of Selva Gardena will receive a Marlene® gadget and apple, providing them with a tasty and energizing snack to keep those legs pedaling!
And that's not all: on 15 June, Marlene® participated in a fund-raising auction for Assisport Alto Adige, an association that supports young sporting talents from South Tyrol... where it made the wining bid for the last available racing number: 2012, no less! And this is the number that will be worn in the main race by Julia Innerhofer, a rising star on the local mountain-biking scene, who will ride wearing the Marlene® colors.
For further information, visit the website www.sellarondahero.com.